Our Blogs
Concept Board
Concept Board Examples After our initial kick off meeting with a new restaurant branding client and a thorough analysis of the new concept questionnaires, our design team start the creative process by putting together concept boards. Initially we’ll created 2 or 3...
RESTAURANT MENU EXAMPLES
What makes a great menu design? We’ve been designing menus as part of our restaurant branding work for over 12 years and having recently reviewed old and current designs, we’d thought we’d collate all our favourite designs in one blog. But before we start with the...
Mis En Place Network
Opening a restaurant is an expensive business with numerous pitfalls and hazards to avoid. It’s quite unlike starting any other business and it’s never been more challenging. I have opened a number of restaurants myself and know the importance of getting expert help....
Google Ranking Factors
Google Ranking Factors Getting to the top of relevant Google searches can transform the fortunes of any business. But what exactly is Google looking for? Although the search engine doesn’t publish details of exactly how their algorithm works, there are widely...
Colour Psychology in Marketing
Colour Psychology in Marketing Colour psychology, or the belief that colour can influence human beings, has been studied for thousands of years - even dating as far back as the ancient Egyptians. Colours can add life, evoke emotion and set the ‘vibe’ in any...
Marketing Hierarchy
I talk to a lot of hospitality marketing managers as well as restaurant and hotel owners and one thing really stands out for me, is that the majority concentrate nearly all their marketing budgets and efforts on social media. However, the vast amount of single-site...
